We at Aakash have retained the monopoly in Xerox and FAX machines supplies for decades, drawing inspiration from the recognition we receive year after year, and that help us go the extra distance to offer services that compliment our products. Aakash is now the strongest distribution arm of MODI XEROX FAX machines, OSD products around the country across a variety of channels, sub distributors, consultants and retailers.

No other group can boast a national coverage like Aakash. We hold stock in every location and our system allows for quick and efficient delivery of all orders. We are intent on delivering products and services beyond the capability of traditional distributors and dealers. Aakash focuses on the activities that give them the edge, and that differentiates them in the customer’s view.

The big idea for differentiating Aakash in the current market place is our commitment to service and growth. Aakash has been evaluated as a leading company in its region with a lot of space for brighter and new ideas promising a better future. Aakash has been a better basis for value description by better understanding the market thrust and screening of new opportunities. Aakash grows with the volatile economy and current consolidation wave to sustain its monopoly in the industry.

Aakash commenced its operations in 1989 with the dealership for MODI XEROX – Office Supplies Division Products for Xerox paper, fax rolls, toners and developers.

Aakash had been in FAX business since 1988 and it was a proud event when Mr.Atul Sopthy made a special visit to Hyderabad for ascertaining the Indian market conditions for the launch of FAX machines. MODI XEROX first launched its Fax machines in September 1992 and within two years in 1994 Aakash topped the sales chart in South India. Another milestone was when in 1995 Aakash has become “numero uno” in the country for FAX sales and services.

From a modest turnover if around 0.7 millions in 1989 today Aakash stands tall with an annual turnover of excess of 35 millions. We had but to move in the direction of our dreams to meet with success unexpected in common hours and hence in 1997 Aakash has become nation’s No.1 for highest contracts.

With massive ideas for higher prosperity since 1989 the company has expanded its market, and included latest products that defined the growth and economy of hi-tech India.

At Aakash we have a simple philosophy – if we take care of our staff, our customers, and our shareholders and have efficient processes, the business will take care of itself. Aakash is hard to imitate as we have developed unique skills or service capabilities focused on customer needs that can’t be reproduced easily.

Our relationship with world-class vendors’ enables us to provide HIGH QUALITY, HIGH VALUE and HIGH TECHNOLOGY products to our customers. We have a focused product strategy becoming selectively involved with only those business partners whose products we are proud to use and sell.

At Aakash we have done a great job than our competitors in aligning the pitch with our customer requirements, available products and service offerings and organizational capabilities. In all the different activities that make up distribution business – management, sales marketing, operations, finance, logistics, inventory management – some companies do some things a little better than their competitors but we do all things a lot better than our competitors.

Across all pathways we at Aakash are crystal clear about our core areas of strength and the value our customers place on thesecritical capabilities. We perform our activities as promised within the time frame.

We always stretch our mind with exciting new objectives even though the way to achieve them may not be immediately apparent and we turn a good idea into habit, which we keep using it until it becomes a reflex.

Experience in varied environments and business cultures- at Aakash we have some of the best managers in the industry helping us to guide the path of Aakash into the future. Aakash has been able to grow from  (no.) employees to (no.) in the past so many years, by bringing quality and innovations to our customers with the best service. Though we should be proud about our employee retention rate so much that our first batch of engineers still continue to be on our roll.

We have the intent of providing products the customers want and need as opposed to selling what we have. A higher level of engaged employees with better management of core capabilities and consistent laser-like focus on value throughout ha kept our employees highly satisfied. They do their homework about what’s important to customers and make sure they can deliver what they promise and be profitable in doing it. They are our associates who are excited, engaged and motivated. It has nothing do with age, and everything to do with a company’s culture and with how employees are rewarded and recognized.

The progress Aakash has achieved has been the singular effort of Mr. NSR Murthy the Executive turned Entrepreneur. Strong leaders and leadership is a critical capability for a company to successfully differentiate. Strong leader like Mr.NSR Murthy who set clear direction, empowered staff to go for targets and leverage every aspect of the business. Time and again he embraced the challenge of keeping knowledge, skills and abilities sharp and growing.

Companies’ build enduring relationships with their supply channel partners and the secret to success is the directed effort. At Aakash we strongly believe  - If you serve others well, you will see a ripple effect : a radiation of good results spreading everywhere in every direction. So here we stand with our customer base of over 3000 as of today.

Aakash has built up an exclusive market for its products. There exits a The market penetration of about 50% of the A.P. share of MX FAX market has been achieved mainly due to our commitment to be professional, no matter how big or small the task may be.

Differentiators find as many ways as possible to wrap their arms around customers, open feedback channels and make customer relationships stronger and deeper but the art of negotiation all comes down to knowing what you want and finding out what the other party wants. Our well-developed and consistent message focused on real customer need have helped us sustain the monopoly in this industry.

Setting clear-cut goals, nurturing an active probing sales team cultivating deeply the need to succeed, we have directed our destiny to be innovative, inventive and never let an opportunity slip by.